Espoma Reinvents Lawn Care


Espoma’s take-off on Apple’s famous video announcing the Mac – with Scotts Miracle-Gro the unnamed corporate giant – was an instant hit among independent garden centers and other gardening insiders after its showing at a trade show in 2012. As lawn-care activist Paul Tukey wrote, “In just 80 seconds it manages to be bold, provocative, and ballsy.”


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